Dynera

  • ClientDynera
Dynera is a company focused on the sale of personal protective equipment for domestic and industrial use, founded in San Francisco and California, also operating in the Philippines.
The project was aimed at differentiating itself from the competition that used a generic graphic, for which we decided to resolve a logo that represents the company’s philosophy as well as to use graphic resources that support the company’s commitment to the environment and its field of action.
We took inspiration from the hexagon to communicate the idea of protection and merge it with the scheme of a tree, managing to integrate the general concept of protection in agricultural work situations, combining it with a typography that transfers precision and reliability. 

For the packaging we propose to use illustrations as a graphic resource, managing to differentiate ourselves from the competition and above all supporting good environmental policies of the company and its products.

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